Mirage leads the pack in quality for a fourth year according to Floor Focus
June 20, 2008 News
For the fourth time in five years, Mirage has been named leader in quality among North American prefinished hardwood floor manufacturers. Once again this year, Floor Focus carried out a survey to find out “What the Retailers Think.”
“This recognition means a lot to us. Quality is the very basis of our business philosophy. Because every employee makes quality a priority, this recognition reflects on everyone personally,” states Luc Robitaille, VP of Marketing for Boa-Franc, the manufacturer of Mirage hardwood floors. “In an industry as competitive as ours, these results tell our retailers and distributors they’re right to trust the Mirage name.”
Top Hardwood Floor Manufacturer
Also, Mirage came in first among North American hardwood floor manufacturers according to a 2007 survey by Floor Covering News, one of the leading floor covering trade publications. Mirage named first in its category in the hardwood floor sector.
Deliciously authentic, the Sweet Memories series by Mirage is now offered in
Mirage has earned the top ranking for quality in a national industry survey conducted by Floor Focus magazine.
Mirage is breaking new ground again by using nanotechnology in its finishing system. Nanolinx is the first flooring finishing system to use a network of cross-linked nanoparticles. Among many benefits, nanoparticles make the finish even more transparent.